GEMS EDUCATION
SERVICES:
– Strategy and planning
– Social Media
– PR
– Film Production
– Creative

Growth on tiktok in 90 days
%
increase across social
Total Reach

THE Challenge:
Gems Education, aimed to expand its reach on TikTok through a combination of podcasts and short-form content. Additionally, the company sought to increase awareness through strategic public relations efforts. The challenge was to effectively leverage TikTok, a platform known for its dynamic and short-form content, to engage the crypto community and extend the brand’s reach. Simultaneously, Gems aimed to enhance its overall visibility through targeted PR initiatives.
OUR IDEA:
Trim London Media collaborated with Gems Education to produce compelling short-form videos and podcasts, utilising TikTok’s features to engage the community. Our content creators worked closely with the client to ensure that the content resonated with the target audience, balancing entertainment and education. Concurrently, our PR team implemented a strategic campaign, securing interviews and features in relevant educational publications. The combined efforts successfully increased Gems’s reach on TikTok, fostering engagement within the crypto community, while the PR initiatives contributed to a broader awareness and recognition of Gems in the industry.
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